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Business Plan Innovation

Creating the conditions for success

An interview with Langdon Morris • Business Digest – N.131 – June 2003

RESEARCH Interview with Langdon Morris, partner at InnovationLabs and research professor at the University of Pennsylvania

All companies pride themselves on being innovative. Some keep pace with competitors, while others will stop at nothing to retain a position among the leaders. But according to Langdon Morris, a third path exists. Wider and with fewer pitfalls, it is this path that will ultimately stand the test of time.

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{ 2 comments… read them below or add one }

David West November 15, 2010 at 11:58 am

Interested in receiving a copy of your Business Plan Innovation overview.

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mkaufman December 2, 2010 at 2:50 pm

Thanks David. You can find the article here – http://www.innovationlabs.com/UkINTBD131Morris.pdf

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