September 29, 2007
At a meeting a couple weeks ago, the new Dell marketing officer Mark Jarvis is quoted by the San Francisco Chronicle as saying that he wants Dell to become as sexy as Apple.
Then he went on to say, “Apple has become the conformist company. I want Dell to become the different company.”
Say what? This, [...]
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March 20, 2007
We’ve just posted the results of a very interesting survey about how innovation champions and innovation networks help companies to evoke more and better innovations. More than 200 people responded.
The key insight from this survey is that innovation champions add the greatest value by helping to improve the human dimensions of innovation – by [...]
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